What your customers see
Once a rule is Active and the app embed is on, eligible customers see wholesale prices across your store. This page shows where they appear, and what guests see instead.
Who sees wholesale prices?
Only logged-in customers who match a rule’s Customer eligibility, shop in one of its markets, and visit while the rule is within its start and end dates. Guests, and customers no rule matches, always see your regular store with no sign of wholesale pricing.
Product page
- Custom price rule or Price list – the wholesale price replaces the retail price, the original price is struck through, and customers see a “You save” message.
- Volume price rule – customers see a “Buy more, save more” tier table that highlights the current tier. The price updates as the quantity changes.
- Quantity limits – the quantity selector starts at the minimum and moves by the increment, with a note such as “Min. 6 · Sold in packs of 6” under the price.
Collection, search, home pages and quick view
Product cards show the wholesale price in place of retail. Volume price rules show “From” and the lowest tier price.
Cart page and cart drawer
- Custom price rule or Price list – the wholesale price applies to each line item.
- Volume price rule – the price depends on the total quantity of that product in the cart. The right tier is applied automatically.
- Order limits – a yellow banner lists what to fix, and lines that break a quantity limit get a red quantity box.
- Pay later and VAT ID – shown here if you added those blocks to your cart page.
Checkout
Both rule types apply the correct wholesale price, shown under the discount label you set in Settings (for example “Wholesale Price”). Checkout also shows any order limit error at the top of the page, and your wholesale shipping methods if you customized them. Checkout is the source of truth for what the customer pays.
Quick Order page
Every product the customer qualifies for, at their wholesale price and in their currency, with quantity limits checked before anything is added to the cart. See Quick Order page.
Tax labels
If Tax display is on for the customer, prices carry labels such as “excl. VAT” or “incl. VAT” on the storefront and Quick Order page. Checkout still charges tax the way your Shopify settings say.
Shopify POS
The Wholesale price tile shows staff which wholesale rules apply to the customer on the cart.
- In Shopify POS, edit your smart grid and add the Wholesale price tile.
- Add a customer to the cart. The tile shows how many rules apply and the saving, or how many limits need fixing.
- Tap the tile to see Applied rules, the saving on the cart and any Order limit warnings. When one quantity change fixes a line, tap Set quantity to N. Tap Refresh after changing the cart, and Done to close.
Wholesale prices apply automatically on POS once the customer is on the cart. Order limits are only warnings on POS; they don’t block the sale.
Quick reference
| Where | Custom price / Price list | Volume price |
|---|---|---|
| Product page | Wholesale price, original struck through, "You save" line | "Buy more, save more" tier table |
| Collection, search, home, quick view | Wholesale price | "From" + lowest tier price |
| Cart | Wholesale price on each line | Price based on quantity in cart |
| Checkout | Correct price with your discount label | Correct price with your discount label |
| Quick Order page | Wholesale price on each row | Tier badge and table on each row |
| Shopify POS | Applied automatically, shown on the tile | Applied automatically, shown on the tile |
💡 Note: the “Buy more, save more” table, the “You save” message, quantity notes and order limits are hidden from guests and logged-out customers. They always see retail prices.